CRM for teams who sell in messengers
Your customers write on WhatsApp. Your CRM should too.
Briefico CRM puts every WhatsApp and Telegram conversation next to the deal it belongs to — so nothing lives in someone's phone any more.
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📄 specification.pdf
The problem
The deal is in the CRM. The conversation is in a phone.
The history walks out the door.
A salesperson leaves and takes six months of customer conversations with them, because those conversations only ever existed on their phone.
Two people, one customer.
Nobody can see who already replied. So either the customer gets answered twice, or they get answered by nobody.
Follow-ups depend on memory.
“I’ll get back to you next week” is a promise no one wrote down. The customer remembers. Your pipeline does not.
The solution
Every conversation and every deal, on one screen.
Connect the numbers your customers already message. From that moment every thread lands in a shared inbox, every new sender becomes a lead in your pipeline, and every attachment is kept on your side.
Book a walkthrough →What you get
Built for selling in messengers, not adapted to it.
One inbox for every messenger.
WhatsApp and Telegram arrive in the same place, in the same format. Your team stops switching apps and stops missing messages in the gaps between them.
A stranger becomes a lead on their first message.
Someone writes in for the first time and a contact, a conversation and a deal appear together — already in the first stage of your pipeline, already attributed to the channel they came from.
The conversation sits beside the deal.
Open a lead and the whole thread is there — with its tasks, notes and history. No alt-tabbing to a phone to remember what was agreed.
Photos and documents, kept.
A contract, a measurement, a photo of the damaged part — attachments are stored on your side, in full, and stay attached to the deal long after the messenger has forgotten them.
Live, without refreshing.
A customer replies and the thread moves to the top of the inbox on every open screen at once. Nobody discovers the message an hour later.
A pipeline your team actually orders.
Drag a card where it belongs and it stays there. Won, lost, and every stage in between — with the reason recorded when a deal is lost.
How it works
Running the same day.
Connect your number.
A WhatsApp business number or a Telegram bot. Two fields, and the connection is verified before anything is saved.
Customers write in as they already do.
Nothing changes for them. No new app, no link to click, no “please install”. They message the number they already have.
Your pipeline fills itself.
Every conversation becomes a lead you can move, assign, schedule a follow-up on, and win.
FAQ
Common questions.
Do our customers need to install anything?
No. They message your WhatsApp number or your Telegram bot exactly as they would message anyone. Briefico sits on your side of the conversation, not theirs.
Can two people work the same inbox without colliding?
Yes. The inbox is shared at the team level — read is read for everyone, and a reply is attributed to whoever sent it. What one person answers, the others can see was answered.
What happens to photos and files customers send?
They are downloaded and stored on your side, and stay attached to the conversation and the deal. Thumbnails load in the thread; the full size opens on click.
Does WhatsApp let us reply at any time?
WhatsApp allows a free-form reply within 24 hours of the customer’s last message — that is Meta’s rule, not ours. Briefico shows you where that window stands rather than letting a message fail silently after you have written it.
What happens to a conversation if we delete a contact?
The messages stay. A customer’s history is not something a stray click should be able to destroy.
Stop losing deals to a phone.
Tell us how your team sells today — we'll show you what Briefico CRM changes.